Games Aid

An incredible progression has occurred today involving Rosemarie and Claire from GamesAid UK. I asked them if I could promote an event that could be undertaken on the date Skyrim is released, as it would not only sate the nerds who have waited what feels like a lifetime for the game to come out (me included) but gives the gamers an opportunity to give something back whilst having a literal session, be it by themselves or with other people. 
Im not limiting the gameplay that takes place on that date strictly to Skyrim, no I wholly endorse the multiplayer/tournament aspects of videogames, and actively encourage people to get together and have a good time raising money. I am not creating an event but I am promoting the good work that GamesAid do and hoping others could take a day out of their lives to do something they enjoy for other people who enjoy gaming but cant engage with a controller in the same way. Gaming for gaming sake.
The way I have this out in my head is that I have almost finished putting together a PDF that is essentially a mini press pack; poster, info, sponsor form. This enables everyone to take part having things to take promote whatever they are doing. The PDF will also outline that the participants are encouraged to take photos and post them on the facebook group, hopefully beginning a landslide of game related charity events in the future.


Moving on, here are some initial development and poster designs.

Funnily enough, I am using this poster for the Book Fair in Manchester as well, as its versatile enough to fit in with both briefs.

Some central piece work, not a rebrand as such, just an excuse to have an aesthetic yet functional imagery that has some impact on the audience.

So I was being a bit cheeky here, going straight from my initial poster/concept ideas onto the computer which normally takes 3 days to transfer my ideas to a cohesive deliverable. But no I had a great feeling that this brief would produce some viable results. Especially since that the audience is just nerds like me, but the only difference is that parents who looked down upon video games may find solace that games can be applied to a purely positive means.

I ticked various posters that I was going to develop, it was going to be 3, but after starting visuals it became apparent that I had so much potential as using them in part of a series or trying to establish some solid visuals for the brief. The colours I used are from the logo which I wanted to keep as it would keep some sort of correlation between the charity and my event.

Personally I REALLY like this poster design, it obviously has further potential in terms of digital development and is begging to be screen printed, which may have been my intention. Well it wasnt, at first I presumed this project to be printed professionally down with James on some well selected substrate but no, I really am starting to get attached to this design and think it would look ace as a print.

I think it does serve its purpose rather well, as it focuses on no singular game, and the inclusion of the majority of gamers (PC, arcade, Wii, Sony, Nintendo, Steam etc) it could have a mass appeal. Time will tell as I have posted this preliminary design to facebook for the group just started today.