For the last brief of the year I would like to produce something that is portfolio-worthy, but also reflects who I am as a designer, where I see myself and how I place myself into the industry.
I had only touched on brand and identity briefly this year, which is something I would like to pursue, since it is invaluable to know as a graphic designer as it encompasses alot of the practice, and is found almost everywhere.
Ideally I want to be exploiting the workshops more, since I have not had a proper chance to use and experiment with screen-printing or advanced processes such as spot-varnishing or foiling.
Brief 1: My Dogs Are Barking
- Research driven
- Freedom of format
- Freedom of tone and audience
- Wide range of subject possibilities
- Room for conceptual thinking
Brief 2: asos campaign
- Branding/promotion for fashion
- Understanding the audience is key
- Asks to 'be challenging'
- Freedom of format
Brief 3: 10 Things You Should Know About...
- Love the idea
- Research driven
- Wide range of subject possibilities
- Publication design
- 'one of a set of similar'
Brief 4: Street Talk
- Chance to do large scale design
- Freedom of subject matter
- Advertising
- Challenge: design for high impact
- Directed at 'youth culture'
Brief 5: In the Logo
- Logo/branding
- Understand brand ethics
- Research driven
- Range of companies
- Fashion related branding
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