Monday, 3 October 2011

Cover Process


Since I changed my mind within about 2 days of starting the 'Stop the Blame, Play the Game' I decided to re-brief myself and change the topic to something that instantly filled my head with imagery and possibilities that simply would not come to me when I was considering the Game brief. All I got from 'stop the blame...' was infographics and a rather clinical uninteresting reproduction of something that has been done before and constantly put out into the public eye, with no results. 
Not that I dont like a challenge, but it is because it simply did not go with my statement of intent, or my rationale which would of severely cost me time and effort on my part when I could be applying my skills and efforts into something I deemed more worthwhile as well as applicable to my S.o.I.

Instead I will simply change the brief's subject and context slightly. So instead of having games as the focus it will be on Heroes of Science and their various achievements within their field of study. Not only will it provide a good base for my portfolio, but the audience and the context would be in a publication such as The Times, The Guardian or even New Scientist, although I would say the interest in such heroes of science might go amiss considering that their demographic are people who are generally keyed up in such matters.
The approach I wish to take is reminiscent of 50s advertising, science illustrations with a modern edge. I think it would be best to deliver 5 covers and a full publication on one hero so it shows the content as well as the layout, visual approach and choice of delivery without the need to over produce a variety of time consuming perfect publications.




The sort of typefaces I looked at are obviously going to be similar to 1940s/50s as I wanted it to have the same aesthetics and hopefully find something that would suit the visuals I want. 



Some logos I was working on to identify each scientists individual practice, as to ascertain a basic level of vis. com. and to generate a level of visual coherency.

These are by no means final, but I thought they gave the best visual impact and the use of colour makes everything seem to have a personality rather than existing on a 2d plane of existence.











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