Range of Flavours

So after I had done some more research into different "british" flavours, I started putting a list together of all the possible combinations that could be made in addition to the 'normal' taste of Salad Cream.

The first set of falvours I came up with are:

+ Mustard and Dandelion

+ Lime and Chutney/ Lime and Pickle

+ Horseradish and Carrot

+ Mustard and Juniper

+ Elderberry and Caramalised Onion

+ Onion and Aioli

+ Garlic and Basil

+ Red Wine and Juniper

I then started to cross reference a load of different recipes to confirm these were valid combinations that could be incorporated into the Salad Cream taste, while keeping in with a sense of britishism.

http://www.epicurious.com/recipes/food/views/Cranberry-Horseradish-Sauce-233274
http://www.apinchof.com/juniper1105.html
http://www.choosebritish.co.uk/ItTastesBetterBritish.html

After this bout of research, I have also found out that Leeks and asparagus are national favourites too.
Although I'm not sure if using these two flavours inclusively to my range would benefit the palette of the target audience. I do believe the following would be good combinations as well as profitable, since they are recognised as verifiable ingredients as well as being uniquely british.

+ Red Onion and Elderberry

+ Carrot and Cranberry

+ Garlic and Dandelion

Since they might not be appealing in context, I have produced an alternative set of flavours based entirely on the popularity of other products:

+ Lime and Chilli

+ Tomato and Basil

+Garlic and Soy

They all represent a sort of world cooking theme, which could work quite well, but I am not sure this is what they are after. I will assess after my crit today with Robyn, Nat, and Nick.